According to vietnamnet: Just 3% of Vietnamese men often buy food and consumer goods at supermarkets compared to 20-30% in Singapore, Malaysia and Thailand. This figure reflects the awareness and habits of purchasing consumer goods of Vietnamese people, which is linked with personal responsibility, according to a survey by AC Nielsen about the changes of needs of consumers. The survey also reveals that Vietnamese people often go shopping alone (71%), the highest rate in Asia, followed by the Philippines with 66%.
Thai, Malaysian and Korean people think that shopping is a family activity.



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